It’s Statistics Time! Eating is something everyone does, but consumers may not give a lot of thought to the specifics of the food industry. There were several recent studies in the past week that highlighted some of the ways that food and drink industries are changing. In this week’s edition of Interesting Statistics, we’ll cover 11 highlights from studies that show the changes in the food industry and what consumers are choosing to buy.
A recent national survey of more than 3,900 consumers found that broccoli is the most popular vegetable in 47 percent of U.S. states. Corn, the second most popular vegetable, was chosen as the favorite in nine U.S. states (Source: Green Giant)
- In a recent survey, nearly two-thirds of people who have obesity (62 percent) state they “know they should eat healthier, but don’t.” (Source: Hudson Institute)
- A recent study found that consumers with obesity are interested in smaller portions. Three in five (60 percent) consumers with obesity indicated that they would continue to consume soda and snacks, but they want smaller portions. (Source: Hudson Institute)
- Acosta’s The Future of Frozen report showed 26 percent of total U.S. grocery shoppers shopping in the frozen foods department more frequently than last year with Millennials leading the way. (Source: National Frozen & Refrigerated Foods Association)
- Nearly half (43 percent) of Millennial shoppers in a survey said they had bought more frozen items than the previous year, spending 9% more than average households per trip on frozen foods in 2017. (Source: National Frozen & Refrigerated Foods Association)
- A new report from Nielsen found that fresh food categories within the U.S. are driving nearly 49 percent of all dollar growth across the fast-moving consumer goods (FMCG) brick-and-mortar landscape. (Source: Nielsen)
- Fresh foods and perishable items are mostly sold in stores, but ecommerce is growing. In the past year, online food and beverage sales represented 13 percent of the overall dollar volume seen online. (Source: Nielsen)
- While fresh eggs as grocery products have held a high and steady 93-94 percent usage rate over in U.S. households, the percentage choosing to buy organic eggs notched up from 22 percent in 2010 to 26 percent in 2017. (Source: Packaged Facts)
- According to a recent industry report, fueled by increasing interest from both consumers and retailers, total sales for speciality foods jumped 11 percent between 2015 and 2017, hitting $140.3 billion last year. (Source: Specialty Food Association)
- Specialty food sales outpaced the growth of all food at retail – up 12.9 percent vs. 1.4 percent. And sales through foodservice increased 12.8 percent and online by 21 percent as U.S. consumers make specialty food a regular part of their diets both at home and when dining out. (Source: Specialty Food Association)
- More than seven in 10 shoppers want to find out more about the grocery products they buy than they are currently able to get with traditional on-package labels, according to a recent industry survey. (Source: Grocery Manufacturers Association)
The food and drink industry is extremely important for all consumers and business owners, so hopefully you were able to find something interesting or useful from these factoids. Be sure to look at the other articles in the Interesting Statistics series for more fun facts that can help shoppers or shop owners.
For more information about the food and drink industry, read this article on what consumers want to see in the grocery store of the future.